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Bag 3 starts the aircraft and includes 3 minifigures (2 passengers and a pilot) The aircraft has the standard wings and fuselage sections. I am not a fan of the giant wing piece as it limits the number of seats. It does however help to make the aircraft more realistic. Given the size of the aircraft, there are only 5 seats for passengers which is rather disappointing.
Structurally, the plane model is sound and very well-built. A little too well-built in some areas you would say, but they are necessary measures like the awkward humps in the interior of the plane you will discover. Space is very wisely used in this model as they’ve managed to fit a proper looking cockpit for 2 pilots and even managed to squeeze in a sink, a mini-bar with the one drink, seats for 6 more passengers and even a tight little space of a washroom. That door hinge though, is a work of art.
Lego operates 132 so-called "Lego Store" retail shops. There are stores at the Downtown Disney shopping complexes at Disneyland and Walt Disney World Resorts as well as in Mall of America in Bloomington, Minnesota. The opening of each store is celebrated with weekend-long event in which a Master Model Builder creates, with the help of volunteers—most of whom are children—a larger-than-life Lego statue, which is then displayed at the new store for several weeks.
The first few bags build the small truck with carts that you see on airport runways. The truck has a "follow me" sign that I confess I have not seen at any airport. There is also a fueling tank and a rolling staircase that sits next to the plane to allow for boarding. Both the tank and the staircase are additional carts for the truck, though I am guessing not both at the same time.
Since around 2000, the Lego Group has been promoting "Lego Serious Play", a form of business consultancy fostering creative thinking, in which team members build metaphors of their organizational identities and experiences using Lego bricks. Participants work through imaginary scenarios using visual three-dimensional Lego constructions, imaginatively exploring possibilities in a serious form of play.